Andy Cato is a musician and regenerative agriculture advocate, best known as one-half of the electronic music duo "Groove Armada." After reading about the environmental problems caused by industrial food systems, Andy sold his music publishing rights, purchased a depleted farm in southwestern France, and embarked on a journey to restore its health through trial, error, and regenerative techniques.

Today, Andy is the co-founder of Wild Farmed and a prominent voice in sustainable agriculture. Wild Farmed connects a network of farmers through transparent, traceable supply chains, enabling consumers to make ethical food choices that support biodiversity and soil health. The initiative demonstrates that ecological stewardship and high-quality and production can thrive together, aiming to shape the future of the food system.

Alex Brewster, Perthshire regenerative beef, sheep, and Organic free-range egg producer, farming over 1000ha of upland grazing. Soil Farmer of the year 2020, Nuffield Scholar, and Director of Powered Pasture Ltd. Enthusiastic about all things soil, microbiology, and mob grazing.

Rhys Williams lives on a 60-hectare family farm on the Llyn Peninsula, managing 1000 dry hoggets and 150 contract-reared dairy heifers using a low-input, rotational grazing system. He spent 15 years as a lecturer and manager at Glynllifon land-based College near Caernarfon and now works as a farm business consultant for Precision Grazing Ltd, advising on grazing management. In 2016, Rhys co-founded Coed Coch Farms Ltd, a joint venture with landowner Harry Fetherstonhaugh and farmer Emyr Jones, running 2200 New Zealand Romney ewes. He is passionate about financially and environmentally sustainable farming.

Alasdair MacLeod is Executive Chairman of the Macdoch Group, a private investment firm in London and Sydney. His Australian Macdoch Ag Group includes innovative businesses promoting resilient agriculture that builds natural capital and aids climate solutions, involving beef, wool, and cropping, with experts working closely with farmers across extensive land. The Group uses agri-tech, R&D, and data to highlight livestock’s role in resilient farming. Alasdair also chairs the Macdoch Foundation, working on farming analysis and community projects like Farming for the Future, and leads Soils for Life, promoting regenerative farming.

Patrick Holden - The Sustainable Food Trust Patrick Holden, CBE, farms 200 hectares in west Wales producing cheese from the milk of 80 Ayrshire cows. It is now the longest established organic dairy farm in Wales. He has been advising the Prince of Wales on sustainability issues since 1982, the year when he launched British Organic Farmers. He is the founding director of the Sustainable Food Trust, whose mission is to work internationally to accelerate the transition to a sustainable food system.

Plant & Soil Health Consultant

Joel Williams is an independent educator and consultant specialising in soil health, plant nutrition, and sustainable farming. With a degree in Agricultural Science from Australia, he focuses on microbial ecology and crop-soil nutrition to boost plant immunity, soil function, and carbon capture. Joel has worked across Europe with both conventional and organic systems, using integrated soil and plant assessments to guide crop management. Passionate about teaching, he shares scientific and practical insights into agroecological practices. He is currently in Canada on sabbatical, completing an MSc in Food Policy and writing a book on soil-plant-microbiome relationships.

Brian earned degrees in Physics and Operations Research, then an MSc. in Operational Research. He joined British Steel in corporate planning, later becoming Development Manager for global logistics. He spent over ten years as a management consultant with AT Kearney, leading the Strategy and Marketing practice in the UK, then served as Marketing Director at Costain Group. At Costain, he led its Ventures Division, investing in major projects worldwide. Over 20 years, Brian ran his own consultancy, assisting over 70 companies in strategy, marketing, logistics, operational improvements, and new ventures. He has held roles as Chairman, CEO, or NED in fast-growth SMEs. Recently, he became Vice President of Treasury Services at JPMorgan Chase Bank. He coauthored The Less is More report and The Profitable Farm.

Amy Hughes, founder and director of EmpowerAg, supports farming businesses and rural professionals with essential “people' skills like communication, conflict management, decision-making, and resilience. Growing up on a North Yorkshire beef and sheep farm, she has experience in cattle breeding, agricultural extension, education, and engagement. After postnatal depression and anxiety following her second son, she focused on human behaviour change and communication, creating EmpowerAg and the GRIP programme to help farmers engage better. She is also a qualified mental health first aider and hosts two podcasts—Think Outside The Fence and Out Of The Rut.

Huw Foulkes runs Pentrefelin Dairy in Denbighshire. Pentrefelin is a mixed, pasture-based farm where nature, people and animals thrive together. They practice Regenerative farming and permaculture - systems of land care that restore the soil health, boost biodiversity and produce nutrient rich food without relying on synthetic inputs. Huw is a passionate advocate of Regenerative methods and is an inspirational support to other farmers and food producers looking to transition towards more sustainable, localised systems.

I am a veterinarian specializing in farm animals, primarily engaged in dairy practice in the Northwest region. This represents an unconventional career choice, considering my upbringing in urban Liverpool. However, as I matured, my interest in the origins and production processes of my food, as well as the associated impacts of food production, deepened.